In classic StudioC fashion, it’s a two-possums-one-trap kind of solution: you meet your audience where they are AND your brand comes with you.
The current normal for public engagement is static tables, flyers, maybe some branded lollipops or mints, and someone standing there awkwardly. Does that sound about right? And yet we wonder why people walk past without stopping. Or worse, why they don’t show up at all.
A boring, static setup causes friction with your audience. You’re asking them to take time out, to come and chat or visit a stand that doesn’t feel inviting.
That’s where pop-up kits like Click + Connect come in. They’re fun, easy, and mobile, letting you meet people where they are – like the skatepark, the supermarket, the Sunday market, you name it!
But it’s not just about putting your audience at ease. You need ease too, because the harder it is, the less likely your team is to do it.
Our Christchurch City Council Click + Connect pop-up proved this system works. We crafted a modular system of click-together panels that:
- transport easily
- set up quickly
- brand beautifully
- and can be reused and refreshed across projects.
One kit, loads of potential. We’ve seen it in action, leading to kōrero, voting, mapping, dreaming and more, with no town hall required.
Even better, it’s sustainable baby!
This isn’t a one-off setup. These kits are made to be reused, rebranded, and repurposed across years of events and campaigns. That means less waste, fewer one-use print jobs, no need to reinvent the wheel every time, and (bean counters take note) a lower long-term budget.
It’s better for your team, better for your budget, better for your community engagement, and better for the planet. A win-win-win-win.
Want to get your very own pop-up kit? Let’s chat
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