Personas 101: Understanding your audience

In this focused 1.5-hour course, we teach you about the different types of personas and how they can be used. We provide real-world examples of how these concepts can be successfully applied to your own work.

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This course is for you if...

• You have 1.5 hours available to build a strong foundational understanding of user personas.
• You are looking for real-world examples of how different personas can be applied in practice.
• You want to learn how personas can be utilized to improve your services and projects.

What you'll learn

• The different types of personas available.
• Practical methods for how these personas can be used.
• Real-world examples of persona application.

What you'll take away

• A clear, foundational understanding of different persona types.
• Actionable knowledge on how to apply personas based on real-world examples.
• Fast and effective insights that fit into a tight 1.5-hour schedule.